By Harold C. Lloyd, Steve Hickner
"Supermarket Rules!" provides Harold Lloyd's fifty two best rules for working your grocery store effectively. enforcing the foundations! can help you get a better price, increase customer support, and provides you promotion rules so items fly off the cabinets! learn one rule every week - or all fifty two instantly! "Supermarket Rules!" is your advisor to grocery store good fortune.
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Extra resources for Supermarket Rules!: 52 ways to achieve supermarket success
It’s not over ’til it’s over. What kind of feeling do you get when you walk by a store in the mall that has its security gates pulled halfway down? Or when a restaurant shuts off some of the lights while you are eating a late dinner? Unwelcomed. Customers who shop late feel the same way when you turn off lights or close some service areas later in the evening. They get the message that even though your store is open until midnight, you really don’t expect them to shop there after eight. And if you don’t make them feel welcome, they won’t.
Damaged or out-of-date merchandise may look like garbage to an employee, but often it can be credited or salvaged by a vendor or wholesaler. Throw out your old ideas about trash! Keep your restrooms clean. This sounds like a rule you don’t need to hear. Anyone in charge of operating a supermarket has clean restrooms high on the to-do list. But it’s far more important than you may think. To the customer, clean restrooms are one of the top three most accurate indicators of a clean store. ) And this doesn’t just apply to the public restrooms.
And add more sales. What does a customer do while waiting to pick up a special order? She waits. What could we help her do? Shop for the rest of the items she needs for her party. Create a “party planner”—a shopping list for special events. It’s easy to do. It just needs to be one side of a sheet of paper, with four columns of products: two columns of food items and two columns of non-food items, all party-related. Include aisle locations for each item on the list to make it as easy as possible for the customer to find them.