By Karli Watson

With the incarnations of ASP.NET 3.5 and SQL Server 2008, programming dynamic data–driven sites with Microsoft applied sciences has turn into more straightforward and lots more and plenty extra effective than ever sooner than. Fewer mouse clicks and less strains of code can now let extra robust gains and the instruments you need—Visual internet Developer and SQL Server 2008 exhibit Edition—are loose. In starting ASP.NET E-Commerce in C#: From beginner to specialist, you’ll the best way to most sensible use the loose improvement instruments provided by way of Microsoft to construct an internet product catalog. you are going to achieve an intimate realizing of each piece of code you write. This knowing will help you construct your individual robust and versatile sites successfully and quickly with ASP.NET 3.5. construct an entire web site, together with a buying cart, checkout, product looking out, product techniques, keep watch over panel, purchaser bills, order processing, and masses, even more. discover new demanding situations and theoretical options, that are rigorously analyzed and defined in the course of the publication, with every one characteristic you upload to the website. discover ways to deal with funds through integrating PayPal and DataCash into your website. What you’ll research Use Microsoft’s exhibit items to construct a web product catalog upload money processing with PayPal and DataCash extend your site’s product directory via internet companies enforce an order pipeline make the most of search engine optimization techniques to publicize your web site Who this booklet is for builders eager to construct specialist e–commerce websites utilizing .NET applied sciences.

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Because we’re optimistic about the number of customers, we must be sure that the site will be able to deliver its functionality to a large number of clients without throwing out errors or performing sluggishly. fm Page 15 Tuesday, February 10, 2009 9:11 PM C HA PTER 2 ■ LA YING OUT THE FOUNDATIONS Reliability is also a critical aspect for an e-commerce application. With the help of a coherent error-handling strategy and a powerful relational database, you can ensure data integrity and ensure that noncritical errors are properly handled without bringing the site to its knees.

Phase 3 of Development: Advanced E-Commerce The core of e-commerce, and the bit that really separates it from other web development projects, is handling orders and credit cards. PayPal has helped you put this off, but there are a few reasons why—eventually—you’ll want to part company with PayPal’s Website Payments Standard: • Marketing: The larger your business grows, the less appropriate it becomes to send your customers to a third-party web site that processes your payments for you. Imagine what you would think if Amazon sent you to PayPal when you bought a book, and you’ll know what I mean.

A web site can sometimes be implemented very quickly based on certain initial requirements, but if not properly architected, it can become difficult, if not impossible, to change. fm Page 14 Tuesday, February 10, 2009 9:11 PM 14 CHAPTER 2 ■ LAY ING OUT THE FOUNDATION S For any project of any size, some preparation must be done before starting to code. Still, no matter how much preparation and design work is done, the unexpected does happen, and hidden catches, new requirements, and changing rules always seem to work against deadlines.

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